Jellycat

Born in London. Loved around the world.
For over 25 years, Jellycat has been creating soft, joyful toys for all ages, shared and cherished across the globe.

Every Jellycat character begins with play. Designers explore, imagine, and experiment until something unexpected feels just right. Then they choose beautiful materials that are noticeably softer, gentler, and made to last.

The goal is simple. To bring a smile.

What makes a Jellycat special?
It might be the way one fits perfectly in your hand. Or an expression that feels full of personality. Or the comfort of holding it close. The answer is different for everyone. And that’s where the magic lives.